Automating Your
Home Internet Business

Several studies have been conducted about successful sales people and it has been found one key consistent factor that distinguishes exceptional sales professionals from mediocre ones.

This powerful factor is Persistent and Consistent Follow-up with both your prospects and customers.

At first, this may sound simple and obvious to you, but you do need to select the right tools and techniques to follow-up properly online, in an integrated fashion.

For your home based business, your web site becomes even more critical, because it actually becomes sort of a replacement (or surrogate) for your 'traditional' office. Your web site becomes your point of initial contact with prospects and customers, 24 hours a day, 7 days per week, irrespective of whether you are sitting by your computer, at your desk, or in your leisure time - whatever that means to you.

The key to increasing your sales off of your website is clearly your ability to follow up with your prospects and customers and communicate with them on a regular basis.

How can you effectively follow up with visitors of your website?
That's probably the question you might ask now...
Well, to be able to send follow-ups to your leads and customers, you obviously need to capture their email addresses.

Here are two ways you can do it for your home business:

1. Give away something of high perceived value
   (e.g. a free report, a free sample, or a draw for prizes); and
2. Sell something at a low entry-level price

The key to being able to send follow-ups to your customers is the autoresponder. With it, you can create a series of emails designed to communicate with your prospects and customers, much like this email you are currently reading.

As you know, customers are much more willing to buy from someone they have already done business with, rather than from a complete stranger. Once a customer has bought from your online business, the chances of them buying from you again are very high indeed.

You can also use the autoresponder system to send broadcasts to all your customers. It is also another way for you to increase your sales.

But autoresponders are simply one element within the total equation of automating your email marketing initiatives.

Your eBusiness will also require a shopping cart system that cross-sells or up-sells other products or services for you, automatically.

Your home business will also require a centralized database to manage all leads you have dealt with in the past, or customers who have bought products from you.

And depending on the growth stage of your home business, you'll also require having an affiliate program, so that you can have hundreds (or even thousands) of other websites promoting your products for you.

And as you know, you'll also require a cost-effective web host and appropriate means of collecting payments electronically.

If you are in the business of selling digital goods (which is a very attractive business model, as you know, because you don't have to worry about physical delivery of your products...), you still have to find the most effective digital product download delivery and appropriate digital product licensing coding technology.

Finally, if you've been looking at all these "pieces of the puzzle" individually, you still have to figure it out how to integrate and automate everything together.

Well, if you've been reading the Profits.CC e-newsletter for a while,  surely you've already realized that this is one of my favorite topics, because automating your home Internet business as much as possible becomes critical for your long term success.
That's what I've been aiming at, for my home based Web Business.
Surely you'll agree with me that you can't run your business and simultaneously make it grow, if your email marketing system is not adequately automated.

Automation can save you hours of valuable time.
Although there are certain areas of business that must be personally
dealt with, there are many areas that can be completely
automated:

• List management
• Customer follow-up
• Welcome messages
• Thank you messages
• Order processing
• Order fulfillment
• Order confirmation

If you've been around surfing the Internet for a while, surely you've heard of Marlon Sanders. He is clearly one of the best Internet marketers around, and recently he has launched on CD-ROM a training program that gives you many secrets and tells you about a number of different software programs he personally uses to automate his web business.

You are probably wondering what benefits could you derive from these new tools... Well, essentially it'll allow you to eliminate employees, cut fixed costs, control your email daily flood, offer outstanding customer service, hire independent contractors via the Web, and free up your time so you can better enjoy life - even if your home business is a 'one-man (woman!) show'.

This is clearly the state-of-the-art how-to-automate training on the Internet.

If you have an existing Internet business, or you're thinking about starting one, it's absolutely imperative that you keep your expenses to a minimum, in order to compete with the 'big boys' (and girls!).

Plus, if you want to have a life outside of your home business, you simply must automate - because if you don't, you may never survive in this jungle.  Or your new home web business may never get off the ground properly, to begin with.

If you're tired of being run ragged by your web business, then listen up. Now, renowned Internet marketer Marlon Sanders will show exactly how you can automate virtually every aspect of your home web business.

Every single bullet, method and technique
below is covered on the latest CD-ROM, version 2.0

New customer names import into your database automatically (while you sleep)

Customer service follow up letters go out automatically

You punch two keys and a follow up letter automatically pastes into your email program, ready for sending.

Type the email address of any of your friends just by typing a period and their name. No need to remember their email address.

Obtain testimonials automatically from your satisfied customers

The referral generation machine. This system just churns out referral after referral -- and you don't do anything.

Retrieve any piece of paper or documents related to your business in 5 seconds

Customers and prospects sign up to sell your products for you -- all automatically

Checks go out to your resellers each month -- automatically

Your credit card orders are processed -- automatically

You receive an important message from your CPA. It's highlighted in red (automatically) to draw your attention to it.

The day after your customers buy, they begin receiving a sequence of follow-up emails that go out -- all automatically. You do nothing!

You turn on your computer first thing in the morning. In your email box is a message with a complete detailed analysis of your web traffic from the day before.

Eighty three percent of the time, you increase the size of your customer's order by 25% -- automatically.

Your customer fills out a form with their checking information. In a couple of days you receive a check in the mail ready for deposit. You do nothing except deposit the money. The cost? Practically nothing.

And this is just the beginning.

The other question is, how easy or hard is it to learn this stuff?
And that's the good news.
Marlon actually makes it very easy, with screen captures that visually will show you everything you'll have to do, in order to automate your home Internet business.